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A growing number of major Hollywood names are walking away from franchise deals and prestige projects — not because they have to, but because they want to. What does it mean when the people who 'made it' decide the prize wasn't worth the cost?
The podcast gold rush produced a lot of content and a lot of burned-out listeners. As budgets tighten and the prestige-podcast era quietly winds down, the question isn't whether the market will contract — it's what comes out the other side. Some shows are built for the long haul. Most aren't.
Remember when everyone said streaming was a fad? Or that TikTok would definitely be banned? Or that superhero movies had finally peaked? Yeah, about that. We dug up the entertainment industry's most confidently wrong predictions from the last decade — and they are something.
There are more shows available to stream right now than any human being could watch in a lifetime. So why does it feel like there's nothing on? The streaming industrial complex built a mountain of content — and viewers are quietly walking away from it.